Wednesday 25 January 2023

Unit 20 Task 1 P2


Cadburry caramel:

The Cadbury Choclate bar is like a filled cameral chocolate but differing slightly in taste, shape, ingredients and packaging is sold as Cadbury dairy milk caramel. The packing is very vibrant and the yellow and purple really have a good link to gather looking like a whole new brand and the soft texture of the packaging is even better the taste of the Choclate itself is very excessive and good the flavour of the cholate is so soft and delicate and the cameral just oozes out like a water fountain. 

Slogan:

The slogan of Cadbury Choclate is "A glass and a half in one", which refers to the saying that the half of glass means just the negativity because you're not full to the top so your very negative and you need that Choclate on the side to fill the whole glass up to fill yourself with joy and positivity. 

The previous adverts:

The previous advert was in 1980 - Cameral Cadbury advert

Luxury? On the go? or Every day?

The product is a luxury good because it's there to comfort the person so then it's an ideal gift to give to someone so then you can have the comfort of giving chocolate and its luxury because it's not a product that can make you survive for a disaster. 

Potential target audience:

The potential target audience are wide range of customers from children to adults of the age group 5 - 50 years. The main target audience of Cadburry mainly is children and youths since they are the Choclate lovers through their marketing campaigns but tries its best to attract its target audience also people that likes caramel. 

Cadburry white Oreo:

The Cadburry white Oreo bar is like a deliciously creamy white chocolate bar with a smooth vanilla filling and crunchy Oreo pieces.
The description of the packaging is linked very well with Oreo because of the colour scheme of the chocolate bar which makes it more linked din with the colours of the Oreo packaging the taste of the product taste like it's like tasting glory of the crunch of the Oreo piece and the soft outside of chocolate with creamy inside of the Oreo. 

The previous adverts:

The previous advert was in 2002 - Cadburry white Oreo 

Potential target audience:

The potential target audience are wide range of customers from children to adults of the age group 5 - 50 years. The main target audience of Cadburry mainly is children and youths since they are the Choclate lovers through their marketing campaigns but tries its best to attract its target audience also people that like Oreo or the brand of Oreo and people that like white chocolate or have an interest in white chocolate. 


Cadburry dairy milk Oreo:

The Cadbury dairy milk Oreo is very white chocolate bar with vanilla flavour filling and biscuit pieces. The description of the packaging is that the product really fits in with the vibe and colours because it shows more of a white side to it instead it is having too much purple so then its more better looking for the packaging and the taste of the chocolate is the best is a soft, gooey centre of golden cameral, wrapped in Cadbury milk chocolate for the chocolaty sensation that's so smooth. 

Previous advert:

The previous advert was in 2012 - Cadburry dairy milk Oreo 

Potential target audience:

The potential target audience is wide range of customers from children to adults of the age group 5 - 50 years. The main target audience of Cadburry mainly is children and youths since they are the Choclate lovers through their marketing campaigns but tries its best to attract its target audience also people that really like Oreo or have heard and have an interest with Oreo. 


Cadburry dairy milk:

The Cadbury dairy milk chocolate that was exclusively made with only milk made in the UK and then became very famous and then turned to the US version to also provide more customers. The description of the packaging is just a normal purple that shows all around the product that shows it's an original the first made Choclate for Cadburry to make and the description of taste is very pure and rich very smooth and creamy milk chocolate to give the person tasting it a better bite. 

Previous advert:

The previous advert was in 1905 - Cadburry dairy milk 

Potential target audience:

The potential target audience is wide range of customers from children to adults of the age group 5 - 50 years. The main target audience of Cadburry mainly is children and youths since they are the Choclate lovers through their marketing campaigns but tries its best to attract its target audience also that people that like milk chocolate and plain Choclate in general. 


Cadburry milk marvellous creation:

The Cadbury milk marvellous creation a scrumptiously shareable combination of fruity flavoured jellies, crispy coated cocoa bites, a crackle of popping candy and Cadbury dairy milk chocolate all in one marvellous creation "thank you Cadbury" said by me, the description of the packaging is the packaging is popping with a lot of colours like because of how many things the chocolate involves in the product as the packaging and to show that it's going to surprise your mouth with a lot of loud flavours and the description of taste is very popping is a rocky road of flavours with marshmallow, cherry, flavoured jellies, peanut and coconut in dairy milk chocolate. 

Previous advert:

The previous advert was in 2012 - Cadburry milk marvellous creation

Potential target audience:

The potential target audience is wide range of customers from children to adults of the age group 5 - 50 years. The main target audience of Cadburry mainly is children and youths since they are the Choclate lovers through their marketing campaigns but tries its best to attract its target audience also people that like popping candy and jelly or have an interest in crispy coated cocoa bites. 

Unit 20 Task 1 P1 (taste tester)

Wednesday 18 January 2023

Advertising an introduction

Unit 20   Task 1   P1

What is an advertisement?
Is an advertisement being a notice or an announcement in a public sector medium promoting a product service or an event. 

What is an advertising campaign?
Is an organized course of action to promote a product or a service. 

What difference mediums can adverts appear in?
There are many ways that a product and service can be advertised are web, print, social and traditional media, TV shows and radio. 

What is the main purpose of an advert?
There are many purposes that advertises have some of them are to inform about a product or a service for the brand awareness and brand name, to persuade a viewer or a customer to buy or use the product for their benefits and to remind and reinforce the brand message and reassure the target audience about the brand vision. 

An example of an advert:


An example of an advert is Oreo x Cadbury, The Oreo and Cadbury advert is really successful because of the theme that they used and certain scenes that they put down shows how they link together and why Cadbury is a good chocolate and Oreo a is a good biscuit and that together is a good combination as a chocolate the scenes in the advert show how there all alone by themselves and when they met each other they know they had to be together to justify how a person live is and how they need to happy they need to have somewhen else in their life to be happy and then shows scenes to show their friendship and the product is really good. 

Pitch reflection